Terms of Service

Our commitment to transparent and fair business practices

Last Updated: January 26, 2026

The Basics

We provide SEO services. You pay us. We do great work. We can't guarantee specific rankings (no one can), but we promise to use white-hat methods and transparent communication. Either party can terminate with proper notice after the minimum commitment period.

1. Acceptance of Terms

By accessing or using Boterns' services, you agree to be bound by these Terms of Service. If you do not agree with any part of these terms, you may not use our services.

2. Services Provided

Boterns provides SEO and digital marketing services including but not limited to:

Strategy & Consulting

SaaS SEO strategy and consulting

Technical SEO

Audits and implementation

Content Marketing

Content creation and optimization

Link Building

White-hat link building and outreach

Keyword Research

High-intent keyword analysis

Video SEO

YouTube, TikTok, and video optimization

3. Engagement Terms

Service Agreements

Specific service terms, deliverables, and pricing will be outlined in individual service agreements or statements of work.

Payment Terms

Payment is due according to the terms specified in your service agreement. Late payments may result in service suspension or termination.

Contract Duration

Most engagements require a minimum commitment period as specified in the service agreement. Early termination may incur fees as outlined in your agreement.

4. Client Responsibilities

As a client, you agree to:

  • Provide accurate information about your business and website
  • Grant necessary access to your website, analytics, and other relevant platforms
  • Respond to requests for information in a timely manner
  • Review and approve deliverables as outlined in the service agreement
  • Maintain ownership and responsibility for your website and content

5. Results and Guarantees

While we strive to deliver excellent results, SEO outcomes depend on many factors including search engine algorithms, competition, and your website's history.

We Cannot Guarantee:

  • Specific rankings for any keywords
  • Exact traffic increases or conversion numbers
  • Immediate or guaranteed results
  • Protection against search engine algorithm changes

We commit to using best practices and industry-standard methodologies to achieve the best possible results for your business.

6. Intellectual Property

Your Content

You retain ownership of all content, data, and materials you provide to us

Deliverables

Upon full payment, you own the rights to content we create for your business

Our Property

We retain ownership of our methodologies, processes, and general strategies

7. Confidentiality

We will keep confidential any proprietary information you share with us. We will not disclose your business strategies, revenue data, or other sensitive information to third parties without your consent.

8. Termination

Either party may terminate the service agreement after the minimum commitment period with 30 days written notice. Early termination fees may apply as outlined in your service agreement.

9. Limitation of Liability

Boterns shall not be liable for any indirect, incidental, special, consequential, or punitive damages resulting from your use of our services. Our total liability shall not exceed the amount paid by you for services in the three months preceding the claim.

10. Refund Policy

Due to the nature of our services, we generally do not offer refunds once work has commenced. However:

  • If we fail to deliver agreed-upon services, we will work with you to remedy the situation
  • One-time audits may be eligible for partial refunds if not delivered within the specified timeframe
  • Refund requests will be evaluated on a case-by-case basis

11. White-Hat Practices

We commit to using only white-hat, Google-compliant SEO methods.

We will never engage in tactics that violate search engine guidelines or put your website at risk of penalties. Your long-term success is more important than short-term ranking gains.

12. Governing Law

These Terms of Service are governed by the laws of the State of Washington, United States. Any disputes will be resolved in the courts located in Seattle, Washington.

13. Changes to Terms

We reserve the right to modify these terms at any time. We will notify active clients of any significant changes. Continued use of our services after changes constitutes acceptance of the new terms.

Questions About These Terms?

If you have questions about these Terms of Service, we're here to help.

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